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J. Pocker's New President, Eric Mauskopf, Discusses Art, Real Estate and the Millennial Market

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SOURCE J. Pocker

NEW YORK, Jan. 10, 2018 /PRNewswire/ -- J. Pocker's flagship store at 135 East 63rd Street in NYC and it's three additional showrooms in the northeast have a new president. According to Eric Mauskopf, the new president of third-generation family company J. Pocker, "Like real estate," he says, "art is increasingly being perceived as a safe haven for the storage of wealth." He would know-before starting at the custom framing business, his two-decade career in real estate saw him in management roles at Douglas Elliman, Rose Associates, and First Service Residential New York.

Mauskopf shares, in his own words, about his journey into the art world, upcoming changes at J. Pocker, and the power of art:

Many of New York City's most successful real estate investors also have impressive art collections, with works by everyone from Matisse to Warhol. But collecting art is much more than a vanity project these days. Like real estate, art is increasingly being perceived as a safe haven for the storage of wealth. In fact, the similarities between the two categories have become more striking over the last several years, as the global economic terrain has shifted and worldwide wealth has increased.

That's particularly true in the post-2008 financial crisis environment, where not all traditional investment vehicles are considered guaranteed winners. Since worldwide wealth is at the highest end and has been increasing at a relatively rapid pace in recent years, it's not surprising that those individuals would consider investing in art.

"A lot of collectors are using their art as collateral, and it's becoming increasingly popular. The people who are doing it are in the financial sector and real estate, or entrepreneurs-collectors who understand how to use leverage," according to Suzanne Gyorgy, of Citi Private Bank.

On retail, millennials and the future ...

Mr. Mauskopf will be looking to open an additional retail location in the New York City vicinity with the intention of reaching new customers and providing exceptional quality and service to a new generation of both clients and designers. And of course, we will support the growth of our existing locations and customer base.

J. Pocker has established itself as an upscale resource for custom frames, prints and room-finishing solutions of discerning quality and taste since 1926. We think our business history and art knowledge also appeals to millennials and Generation X. In addition, we are also interested in partnering with both contemporary and traditional art galleries in the near future.

Media Contact:
Andrea Halley-Wright
DESIGNSENSE, INC
Telephone: 203 291 9945
andrea@designsensepr.com

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